JOIN OUR NEWSLETTER
These statements have not been evaluated by the FDA. This product is not intended to diagnose, treat, cure, or prevent any disease.
about us
The original Hoodia brand trusted for over 20 years
Pioneers Since 2003
Backed by Science
Exclusive Sourcing
Bottled in the USA
Something about our story
Hoodoba® began with one mission: bring real, wild-grown Hoodia gordonii to the U.S. market — and do it with full integrity.
Back in 2003, we became the first company to offer authentic Hoodia sourced directly from the Kalahari Desert, using only the peeled inner stems of mature plants. That same year, Hoodoba® was featured on CNN, 60 Minutes, and Oprah® — catapulting this rare, desert-grown plant into the global spotlight.
But we never cut corners. No fillers. No sugar. No fake blends.
Just real Hoodia, lab-tested for purity and bottled in an FDA-inspected facility in the U.S. Every batch is verified by Alkemists® Labs, the leading name in botanical identity testing.
Today, Hoodoba® continues to be the most trusted name in Hoodia, backed by two decades of customer success and clinical relevance.
The science behind our formulations.
Hoodoba® uses only the parts of the Hoodia plant that matter — the inner core, where the active molecule P57 is found in the highest concentration. P57 is what signals your brain that you’re full, making Hoodoba® a clean, stimulant-free way to support appetite control.
We never use roots, flowers, bark, or fillers — and never source from China or Mexico.
Just pure, wild Hoodia — grown the way nature intended.
Essential plant components to benefit mind and body
While most weight support supplements rely on caffeine or synthetic tricks, Hoodoba® focuses on natural regulation. Our formulas support a feeling of fullness, reduced cravings, and more mindful eating — without energy crashes, heart racing, or sleepless nights.
We don’t just deliver Hoodia — we deliver clarity, control, and confidence.
